Newsletters Are Just The Beginning
A Newsletter is more than just a glossy flyer. It is a marketing message delivered straight to your adoring fans that reminds them of your business, your brand and ultimately to purchase.
Instead of trying to bolt together differing apps, or manually copying details across to your newsletter, with One Step Towards this can be done automatically.
Email marketing & newsletters go directly to those who have actively chosen to engage with you. Cut out the 'noise' & make meaningful connections with customers.
We all start with good intentions. With it being within the marketing hub means, it is easier to keep up to date with your newsletters, and key metrics keep you motivated.
Little And Often Can Make The Biggest Changes. • Start With A Single Newsletter Today.
Backed with a 100% guarantee that your newsletter will kick some serious butt, driving sales (or engagement if that is your jam) - We are the company that partners with Entrepreneurs like you, to help you achieve results.
Until they invent time travel, if you haven't already started curating a list, today is your best time to launch a newsletter. . Re-ingage existing businesses, customers, and leads through the use of a Newsletter. There is value in the list.
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Quite effective! According to the Content Marketing Institute, 81% of B2B marketers say their most used form of content marketing is email newsletters. Businesses utilize newsletters to keep their audience engaged, deliver valuable content, and nurture leads effectively by consistently staying in touch and providing relevant information.
Yes, they can. Data from HubSpot indicates that marketers who use segmented campaigns (like targeted newsletters) note as much as a 760% increase in revenue. When newsletters deliver tailored content that caters to the recipient's interest and stage in the buyer’s journey, they significantly enhance the likelihood of converting leads into customers.
Substantially. Invesp states that it costs five times as much to attract a new customer than to keep an existing one, and newsletters act as a crucial tool in maintaining and nurturing existing customer relationships. By providing value, staying top of mind, and delivering tailored offers and content, newsletters help in retaining customers effectively.
The ROI can be impressive. According to the DMA, for every $1 spent on email marketing (including newsletters), businesses can expect an average return of $42. Newsletters provide a cost-effective channel to deliver targeted content directly to subscribers, fostering relationships, enhancing loyalty, and driving conversions, contributing to a high ROI.
Positively, when done right. Adobe reveals that 50% of consumers prefer to receive offers and information from brands via email, hinting at the significant role newsletters play in shaping brand perception. By delivering relevant, valuable, and customer-centric content through newsletters, businesses can effectively build and maintain a positive brand image.
Incorporating newsletters into your business strategy not only provides a direct line of communication with your audience but, when utilized effectively, can also foster relationships, enhance brand perception, and drive both engagement and conversions. Using insightful content and strategically segmented campaigns, newsletters stand out as a valuable tool in achieving varied marketing objectives.
We understand sometime you just need to speak to an expert. We are based in Aotearoa, New Zealand and work in that time zone (although ever expanding) If you are an existing member be sure to reach out via your account panel. We believe in focusing on helping our existing clients first, so this is the quickest way to here from us. Whatever you may wish to chat about, simply fill in the form - and we look forward to chatting!
Here at One Step Towards, we also offer a variety of training and marketing courses to help Entrepreneurs Like You Grow. These are not courses selling you on our solution, but practical marketing insights and step by step support to help you regardless of the platform that you use.
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